Williams Esports, the esports division of the Williams Method 1 Crew, has launched its personal ambassador programme.
By partnering up with content material creators and influencers inside the esports, gaming, and motorsport trade, William Esports goals to supply unique content material throughout a number of platforms.
Williams Esports’ inaugural lineup of ambassadors is manufactured from Spanish F1 content material creators Ismael ‘Sevi87‘ Tejero and Jorge ‘Jorpaa‘ Alberola, in addition to Jake ‘Meraki‘ Lester from Nice Britain.
Based on the announcement, the racing crew will assist construct the ambassador’s social profiles, community, and ‘leisure worth’. Furthermore, Williams Esports goals to utilise its new crew of content material creators to assist bolster the division each on a aggressive and fan engagement degree.
Williams has beforehand collaborated with notbale content material creators and organisation inside the esports and motorsports industries, together with the likes of Ibai Llanos, DUX Gaming, Resolve, Pitstop Podcast, Haydon Gullis and MattP1Tommy.
The esports division’s newest activation came about in London with the Piccadilly Fan Zone 2023 in July. Earlier this month, the corporate additionally introduced its first-ever pupil competitors, the Student Racing League, that includes the perfect pupil racers from 30 academic establishments within the UK.
Based in 2018, William Esports was the primary manufacturing facility esports crew created by a Method 1 crew. Williams Esports drivers competed in a wide range of video games and competitions since its inception, together with eNASCAR, Porsche TAG Heuer Esports Supercup, and Petit Le Mans.
Talking in regards to the programme, Lester commented: “Can’t fairly put into phrases how excited I’m to be becoming a member of the Williams Esports ambassador programme!
“It’s an absolute dream to be representing the crew that I’ve been supporting for nearly 15 years now.”
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