World tennis athlete Daniil Medvedev has joined the possession group of North American esports organisation M80.
In line with a launch, the tennis participant, who’s at present ranked third within the ATP Tour, is an avid gamer and plans to assist develop M80’s esports programmes, significantly inside Rainbow Six: Siege (R6).
As a part of M80’s possession group, Medvedev goals to leverage his expertise in sports activities to bolster the organisation, akin to integrating sports activities psychology. Furthermore, the tennis participant will look to offer followers with engagement alternatives alongside M80.
Medvedev is among the many prime skilled tennis gamers worldwide, having spent 16 weeks because the No. 1 participant in 2022. The athlete has gained 20 tournaments, together with the 2021 US Open. M80 additionally famous that the tennis participant is ranked amongst the highest 2.9% of R6 gamers and has been a part of the game’s ambassador programme since August.
In 2021, Medvedev additionally grew to become a worldwide model ambassador for gaming peripherals model HyperX.
M80 is a North American esports leisure organisation established by XSET co-founder Marco Mereu in December 2022. M80’s rosters compete in VALORANT, CS:GO, R6, and extra. The organisation’s industrial companions contains the likes of Aimlabs, Zowie, and Secretlab.
All through this yr, M80 has proven steady efforts to strengthen its place as a prime esports model in North America. In Might, the organisation raised $3m (~£2.45m) in a seed funding spherical to develop its footprint throughout esports, content material creation and shopper merchandise.
Daniil Medvedev commented on becoming a member of M80: “As an avid gamer and competitor, becoming a member of M80 provides me the chance to mix my expertise. Simply as in tennis, success in esports calls for psychological resilience and dedication.
“Marco and the workforce have created one of many world’s most fun esports manufacturers, and I’m wanting ahead to contributing to the expansion of the corporate and giving followers extra methods to have interaction with M80.”
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