MPL Malaysia breaks viewership file for sixth consecutive season

MPL Malaysia Season 12
Picture credit score: Moonton, MPL Malaysia

Cellular Legends: Bang Bang regional league MPL Malaysia has damaged its viewership file after recording over 550,000 peak viewers throughout its Season 12 Grand Finals.

The MLBB competitors smashes its earlier peak viewership file of 288,896, which was recorded throughout MPL Malaysia Season 11, in keeping with knowledge from Esports Charts. In truth, the esports competitors has damaged its peak viewership file each season as of Season 7, which was simply over 111,000.

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Regardless of having a major enhance in peak viewership for its Grand Finals, common viewership figures for the MPL Malaysia Season 12 weren’t as stark. Nonetheless, the competitors nonetheless confirmed a rise on this metric — 57,362 common viewers in Season 12 in comparison with 42,620 (Season 11). 

The finals noticed Southeast Asian esports organisation HomeBois defeat Group SMG and declare its first-ever MPL MY title — and a lion’s share of the $100,000 prize pool — since its debut in Season 7. HomeBois was the preferred crew in the course of the occasion, securing a median viewership of simply over 110,000.

The second hottest match-up as soon as once more featured HomeBois, this time dealing with Pink Giants Esports. This match-up recorded 220,550 peak viewers. In complete, MPL Malaysia Season 12 garnered over 9.2m hours watched throughout its 161 hour air time.

Maybe one of the crucial fascinating viewership statistics from MPL Malaysia Season 12 was its recognition on short-form video platform TikTok. Viewership on TikTok peaked at 271,752, beating YouTube (249,260) as MLBB esports’ hottest platform. Final season TikTok viewership amounted to 106,322.

MPL Malaysia Season 12 featured all kinds of economic sponsors, together with Asus ROG, Nescafé and Head & Shoulders. Not like MPL Philippines and MPL Indonesia, Malaysia’s Cellular Legends regional league shouldn’t be franchised with the underside two groups having to requalify for subsequent season. 

Each HomeBois and Group SMG will take part within the upcoming M5 World Championship later this 12 months. The season-ending worldwide occasion might be held in two areas — Kuala Lumpur (WildCard Stage) and the Philippines (Important Stage). Earlier this 12 months MOONTON, the sport’s writer, introduced that the M5 World Championship will feature a team from China for the primary time.

Tom has been a part of Esports Insider’s crew since October 2020 and is at the moment the platform’s Editor. When not enjoying Soccer Supervisor, he enjoys reporting on the cellular esports scene in addition to the betting sector.

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Author: Ronnie Neal